Alejandro Vasquez - UX Engineer & Systems Engineer
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Bridging the Gap Between Design & Engineering
Bridging the Gap Between Design & Engineering
Bridging the Gap Between Design & Engineering
Bridging the gap between complex software architecture and user-centric design for 8+ years. I architect scalable Design Systems that reduce development time by 50% while ensuring 100% implementation fidelity.
Bridging the gap between complex software architecture and user-centric design for 8+ years. I architect scalable Design Systems that reduce development time by 50% while ensuring 100% implementation fidelity.
Tools I use on a daily basis.
Tools I use on a daily basis.
Tools I use on a daily basis.
Explore My Projects
Explore My Projects
Throughout my career, I have led the design of digital solutions for major international corporations, focusing on building robust Design Systems, optimizing information architecture, and streamlining user flows that drive business KPIs.
MyStrengthBook
Led Creative Direction and design systems architecture for this elite SaaS. I scaled the product to 8k+ users by bridging complex data with performance design, optimizing dev-handoff by 50% and ensuring 100% technical fidelity through systemic thinking and automated design-to-code workflows.
Design Systems Architecture
Brand Strategy
UX/UI design
View Project


MyStrengthBook
Led Creative Direction and design systems architecture for this elite SaaS. I scaled the product to 8k+ users by bridging complex data with performance design, optimizing dev-handoff by 50% and ensuring 100% technical fidelity through systemic thinking and automated design-to-code workflows.
Design Systems Architecture
Brand Strategy
UX/UI design
View Project
MyStrengthBook
Led Creative Direction and design systems architecture for this elite SaaS. I scaled the product to 8k+ users by bridging complex data with performance design, optimizing dev-handoff by 50% and ensuring 100% technical fidelity through systemic thinking and automated design-to-code workflows.
Design Systems Architecture
Brand Strategy
UX/UI design
View Project
xYlow Branding Design
Led the strategic branding and visual identity for xYlow, a platform designed to bridge the gap in the fragmented engineering job market. I translated complex recruitment pain points into a cohesive identity that empowers specialists to showcase technical depth, ensuring an efficient connection between elite talent and specialized demand.
Research
Branding Design
Art Direction
Platform Migration
View Project


xYlow Branding Design
Led the strategic branding and visual identity for xYlow, a platform designed to bridge the gap in the fragmented engineering job market. I translated complex recruitment pain points into a cohesive identity that empowers specialists to showcase technical depth, ensuring an efficient connection between elite talent and specialized demand.
Research
Branding Design
Art Direction
Platform Migration
View Project
xYlow Branding Design
Led the strategic branding and visual identity for xYlow, a platform designed to bridge the gap in the fragmented engineering job market. I translated complex recruitment pain points into a cohesive identity that empowers specialists to showcase technical depth, ensuring an efficient connection between elite talent and specialized demand.
Research
Branding Design
Art Direction
Platform Migration
View Project
Dollar General - AEM Migration
As Lead UX Platform Engineer for this Fortune 500 retailer, I orchestrated the AEM Cloud migration and Figma Code Connect integration. I pioneered AI-driven design-to-code automation and managed a global multi-platform design system, optimizing development cycles by 50%.
Strategic AEM Cloud Migration
Design-to-Code Automation
Global Design System Architecture
View Project


Dollar General - AEM Migration
As Lead UX Platform Engineer for this Fortune 500 retailer, I orchestrated the AEM Cloud migration and Figma Code Connect integration. I pioneered AI-driven design-to-code automation and managed a global multi-platform design system, optimizing development cycles by 50%.
Strategic AEM Cloud Migration
Design-to-Code Automation
Global Design System Architecture
View Project
Dollar General - AEM Migration
As Lead UX Platform Engineer for this Fortune 500 retailer, I orchestrated the AEM Cloud migration and Figma Code Connect integration. I pioneered AI-driven design-to-code automation and managed a global multi-platform design system, optimizing development cycles by 50%.
Strategic AEM Cloud Migration
Design-to-Code Automation
Global Design System Architecture
View Project
AFP Modelo
Managed the design system and product strategy for AFP Modelo's web platforms at Continuum. I collaborated with multidisciplinary teams to reduce design iterations by 35% and increase lead generation by 20%, delivering high-impact fintech solutions within the Chilean pension market.
Scalable Design System
Data-Driven Fintech Growth
Cross-Functional Alignment
View Project


AFP Modelo
Managed the design system and product strategy for AFP Modelo's web platforms at Continuum. I collaborated with multidisciplinary teams to reduce design iterations by 35% and increase lead generation by 20%, delivering high-impact fintech solutions within the Chilean pension market.
Scalable Design System
Data-Driven Fintech Growth
Cross-Functional Alignment
View Project
AFP Modelo
Managed the design system and product strategy for AFP Modelo's web platforms at Continuum. I collaborated with multidisciplinary teams to reduce design iterations by 35% and increase lead generation by 20%, delivering high-impact fintech solutions within the Chilean pension market.
Scalable Design System
Data-Driven Fintech Growth
Cross-Functional Alignment
View Project
Trusted by Professionals
Trusted by Professionals
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.
While most of my client reviews are NDA-protected (because, you know, top-secret agency white label stuff), I managed to sneak in a few favorites from my previous partners.

Stefano Salvatore Osuna
Scouting (FVF) | Sports Analytics AI & Custom Analytics Tools for Sports
Alejandro is a very tech and organized person, he was able to provide us a great design system architecture while helping us with the process of AI integration and UX Engineering, bridging the gap between design and development. Definitely an awesome partner!

Jessika Gouveia
Senior UX Manager @ Dollar General
Working with Alejandro has been a great experience. He is not only highly skilled in UX and systems engineering but also incredibly reliable and solution-oriented. His work has helped us improve both performance and user experience across our website.

Jose Antonio Zodda
Director, Marketing & Creative Services @ Valora Medical Group
Alejandro was a great professional to work with. We worked together at Elaxtra.
He is always available to help us when needed, he strives for excellence and is a valuable team player.
I’m sure he will be a great asset to any team he joins

Vanessa Amaya
Project Manager
Alejandro is one of the best UX/Graphic Designer who I ever meet, I highly recommend him, highly skilled as a professional and as a person too

Samuel Garcia
Back Office Specialist | Customer Support
The Hybrid Advantage
I don’t just design interfaces; I architect products. By combining Systems Engineering with Product Design, I eliminate the friction between creative concepts and technical execution.
Systemic thinking
Scalable ecosystems created with design tokens and component architectures that are exact mirrors of what developers need in production code




Tehnical feasibility from day one
Seamless handoff process that reduces back-and-forth meetings between teams by up to 30%






QA-DRIVER UX LOGIC
Engineering-grade rigor to user experience, leverage automation tools like Maestro and Cypress to test components and accesibility






Implementation specialist
Design complex user flows in the morning and discuss service architecture or integrations in the afternoon, providing a 360 product vision that accelerates time-to-market






Product design
End-to-end digital solutions by balancing complex software structures with user-centric needs across web, mobile, and foldable platforms. By leveraging deep user research and high-fidelity wireframing.

Product Design
Design System & Ops
UX Engineering & QA
Leadership
Product design
End-to-end digital solutions by balancing complex software structures with user-centric needs across web, mobile, and foldable platforms. By leveraging deep user research and high-fidelity wireframing.

Product Design
Design System & Ops
UX Engineering & QA
Leadership
Product design
End-to-end digital solutions by balancing complex software structures with user-centric needs across web, mobile, and foldable platforms. By leveraging deep user research and high-fidelity wireframing.

Product Design
Design System & Ops
UX Engineering & QA
Leadership
Product design
End-to-end digital solutions by balancing complex software structures with user-centric needs across web, mobile, and foldable platforms. By leveraging deep user research and high-fidelity wireframing.

Product Design
Design System & Ops
UX Engineering & QA
Leadership
Years experience
8+
Projects completed
91
Users Impacted
10M+
Industries served
9
Common Queries Answered
What is your design process?
My design process typically involves four key phases: research, design, prototype, and test. In the research phase, I gather insights about the user and their needs. In the design phase, I create wireframes and visual designs that meet those needs. In the prototype phase, I create interactive models of the design for testing. In the test phase, I collect feedback from users to refine the design.
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
How do you measure the success of your engineering process?














